First impressions are critically important, and your hostel’s webpage is the first thing travelers see. Other factors influence travelers when choosing a hostel—such as bed price and guest reviews—however, you should take these additional aspects of your website into account.
Over the last year, we all witnessed the growing importance of mobile devices in travelers’ lives. Fewer and fewer people are travelling without tablets or smart phones. Just look at this Hosteltur infograph.
So it’s essential that you make sure your website is designed according to travelers’ needs. In order to do this, ask your web developer to create ‘responsive pages’, which are designed to easily adapt image sizes and layouts to phone and tablet screens.
To learn more about the importance of being present on mobile devices and using mobile friendly apps, read this:
Often people make this more complex than needed! Precise and easy-to-find information on each web page is always the goal. Generally, when someone is looking for a hostel, he or she wants to see photos that illustrate the style of the hostel and guests having fun, location of the hostel on an interactive map, room rates and types, services available, and links to social media profiles.
A little bit of creativity and fun is always welcome, both in content and design. Remember we are talking about hostels, where the majority of guests are young people. It doesn’t make much sense if you invest a lot of your time, money and design creativity on hostel design and decor, but then do not carry over this aesthetic to the look and feel of your website.
If you want to build web pages yourself, check out this post on how to do it easily with Wordpress.
Finally, we have chosen seven world class hostel websites for you to see and be inspired by!